Pepsi said No to Super Bowl Ads, Google might be doing just the Opposite
We’ve all learned that Pepsi has decided to skip the Super Bowl ads in 2010 and will be injecting 20 million dollars into Refresh Project to improve community and customer relationships mainly through social media.
Seven hours ago, Google CEO Eric Schmidt posted this on Twitter:
Can’t wait to watch the Superbowl tomorrow. Be sure to watch the ads in the 3rd quarter (someone said “Hell has indeed frozen over.”)
It is quite interesting if you think about Google as a company built on advertising, is now placing ads on the mass media (previously for Google Chrome), while consumer goods like Pepsi is doing just the opposite.
From Eric Schmidt’s tweet, it is quite obvious to me that they have something planned for Super Bowl, will it be a Nexus One ad? I’m looking forward to seeing it tomorrow.
