Archive for January, 2011

lurpak_ad

Video: Lurpak-The Hungry One

Lurpak launched this branded campaign “The Hungry One” with this perfect ad, I just love every shot and sound of this piece. You can learn more about this campaign on their Facebook and Twitter page!

beatbox_ad

Video: The most amazing beat box ad ever

Very impressive beat box skill. Created by DDB France, the video for Urban Music Channel Trace tries make a viral effect, however, it’s always hard to get the balance between branded content, most people won’t even know get the short brand message at the end.

creativity_matter

Creativity means Nothing…

Remember when I was around 15, I started criticizing many marketing campaigns during those times as I thought most of them were very “inside the box”. I had the most crazy ideas and I knew they would be huge if they were executed, yes, IF THEY WERE executed.

struggle_CG

The Power of “the struggle” in marketing (Video)

I really enjoyed watching this video, sometimes it’s difficult to realize something too obvious, something that happens to you everyday. I have to admit, although I’m truly happy about others’ positive experiences, sometimes it’s just a better story when people struggle. The experience of the miners in Chile is now turning into a movie, one of the best films of all times (in my opinion) Cast Away is just about Read More...

huggies_soiree

Huggie’s Cool new ad: Soirée

Amazing idea created for Huggies’ Little Movers Diapers, don’t you just love the visual effects and the details around it? Below are the detail information about this piece. Agency: JWT, New York Executive Creative Director: Walt Connelly Creative Director: Richie Glickman Art Director: David Suarez Copywriter: Daniel Gonzalez Head of Art: Aaron Padin Title Animation: Chadwick Whitehead Director of Integrated Production: Clair Grupp Director of Brand Production: Joe Calabrese Senior Read More...