Many of us are aware of how fast the luxury market has been growing in China, it is currently the second largest market in the world for luxury goods. China is also a country with most internet users, so it’s pretty obvious that luxury brands should start targeting netizens and let Internet plays huge role [...]

When I was a child, my parents used to give me long lectures all the time. I realized they would stop after awhile if I tried to act like I was listening. I wasn’t learning though. Listening is Easy More and more companies these days have started to gather data on what their consumers/ potential [...]

Solid Instead of getting readers to go through a bunch of text and paragraphs to figure out the key points,  list of reasons can highlight the main points for readers to easily take away. Easy to gather It’s easier for bloggers to gather a list, they can just browse around and Google what they want [...]

Google has developed tons of services and some of them are very valuable but not as widely used, Google Moderator is one of them. It is a very straight forward, easy-to-use service that allows a group of people to brainstorm, share ideas, questions, and opinions. Google Moderator is more powerful than Google form in many [...]

I’m often very sad about the music culture these days, when songs are all produced for profit and how they make people love their music with all the lifestyle marketing tactics. Cuban music (or any other non-mainstream music) on the other hand don’t do that, they aren’t desperate for attention, they aren’t playing music for [...]

This is the question that most Digital Marketers have thought about. In a recent research by Sherastone, only 2 digital marketing “tactics” had increased in budget in 2009; they are email and social media. Social Media is NOT killing Email Marketing I don’t think email marketing is dying. I think marketers need to really see [...]

So you’ve got the education that you needed, the knowledge that you wanted, and the position that you are interested in. Time to send out your well-structured and perfect written cover letters and CVs. Wait, have you Googled yourself yet? According to a recent survey done by CareerBuilder.co.uk, most of the employers these days screen [...]

I’m not a good listener in conversations, but I’m pretty sure I’m the best listener on others’ conversations in public places. I was at a dinner tonight in a local restaurant, just one of those casual Hong Kong restaurant and I got inspired by some random influencers. So people from the table behind me were [...]

A new site was just launched with this funny campaign called “Certified Virgins” where people can get a “certificate of virginity” with US$1.00 each, they claimed that “part of” it will be donated to the Aids cure research. This site has a very clean and official-looking design, but until it is linked to or by [...]

It’s not surprising that social networking sites are becoming more and more important for most Internet users. Most of the teens these days own a Facebook profile, for both networking and playing online games. Teens are extremely active on Social Media From a recent research conducted by Pew Internet, 63% of teens in America go online [...]