From some of my previously postings about Twitter avatar like “How to be an Eye-Magnet on Twitter“, I suggested Twitter users to “always” use their faces as avatar images. I still think the same on that, because using a picture of you can give your followers a personal but virtual “human-to-human” communication, which means warmer [...]

It takes more time, effort and creativity these days to effectively grab people’s attention on the Internet. Hellmann’s new campaign is one of them that grabbed mine. Hellmann’s Real Food Movement is a very social media based campaign that raises Canadian’s awareness on local food production. The website encourages visitors to share the page through [...]

Time flies! To be in my home town working in a fun environment with great people (Thomas Crampton, Jean Francoise Amadei and more) for 4 months really made me feel like it was just a few weeks. It’s time for me to head back to Toronto. I decided to create a casual gathering (a Tweetup) [...]

While marketers are considering shifting funds from traditional media to social media, a recent study done by Ofcom finds UK teens are starting to lose interest in social networking. Among the age group of 15 to 24, the growth of social networking has been slowing down since March last year. Number of people who created [...]

As I mentioned on my other post “Movie Industry should love Twitter“, Twitter is a great tool for movie makers to spread the awareness about their new movies. On my recent studies, I found out something interesting. I’ve run a search with my listening tool to see the number of mentions of 3 recent movies [...]

It has been a popular topic on how people can engage with the most followers by tweeting at the right period of time. But does it really matter? What’s your purpose: People engage on Twitter for different reasons; some people use it as a broadcast medium, some use it to connect with friends, some are [...]

Companies these days must provide true value in order to survive in the market, making false claims and only advertising tactics can not save a poor developed product/ service anymore. The reason it happened is that the new online catalogs are no longer under companies’ websites, but they are spread all over social media with [...]

Do you still remember those times when you saw interesting advertisement on TV about this new “discman”, which made you wanted to run to the electronic store immediately and learn everything about it? Yes, that was the time when sales reps were on high demand. Consumer electronics sales rep jobs are slowly declining because of [...]

Number of Twitter users has been growing rapidly. If you think about it, Twitter is just an “upgraded chatroom” that lets you pick your audience and who to listen to. Why is everyone going crazy about Twitter these days? I think I can explain Twitter’s success with human behaviour and psychology.

There are so many tips and tricks on the Internet on how to increase the number of followers. The number of followers does not matter that much to me, but I think it is educational that we learn from the worst twitterers so that we can provide our followers valuable tweets.